When it comes to rewriting the rules of women’s health, few founders are doing it with as much heart, rigor, and clarity as Tovah Haim .
In this episode, I sit down with the founder and CEO of Bodily , a brand transforming the postpartum and reproductive health space by making invisible experiences visible and giving women the support they deserve.
We talk about the glaring gaps in education and product design that exist for birthing and miscarriage experiences, how Bodily is changing the narrative with science-backed, radically empathetic solutions, and what it takes to pioneer a new category while honoring a deeply personal mission. Tovah’s story is one of courage, clarity, and an unwavering commitment to serving women on their terms.
Here are a few highlights from our conversation:
* Why most postpartum products weren’t designed with women in mind, and how Bodily is changing that
* The role of data and scientific rigor in developing Bodily’s product line
* Lessons on educating a consumer who’s underserved, overwhelmed, and often overlooked
* How the brand approaches both DTC and retail with intention and empathy
* The power of building from lived experience and staying anchored to purpose as you scale