Retail Aware

Invested In

2021

In-store shopper behavior data for brands, retailers, and their partners.

Retail Aware
Keith Fix

Why we invested

Retail Aware delivers real-time shopper behavior and on-shelf availability data to retailers and brands. Its award-winning tools increase shopper conversion and stock efficiency, transforming retail decision-making with actionable insights. Retail Aware was acquired by Firebolt in 2024.

Status

Realized

Founder

Founders

Keith Fix

Origin Story

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